Reports & Analytics
Comprehensive insights into your sales performance
Total Revenue
£2,007,000
+12.5%vs last period
Total Deals
217
+8.2%vs last period
Avg Deal Size
£9,248.85
+3.8%vs last period
Target Achievement
111.5%
Sales Performance
Monthly revenue vs targets
Jan£125,000
83%
Feb£145,000
97%
Mar£132,000
88%
Apr£168,000
112%
May£155,000
103%
Jun£178,000
119%
Jul£162,000
108%
Aug£189,000
126%
Sep£175,000
117%
Oct£195,000
130%
Nov£182,000
121%
Dec£201,000
134%
Pipeline Analysis
Deals by stage and conversion rates
New
15 deals
£245,000
2 avg days
Contacted
12 deals
£198,000
5 avg days
Demo
8 deals
£156,000
12 avg days
Proposal
6 deals
£125,000
8 avg days
Won
4 deals
£89,000
3 avg days
Lost
3 deals
£45,000
15 avg days
Sales Rep Performance
Individual performance metrics and targets
| Sales Rep | Deals | Revenue | Target | Achievement | Win Rate | Avg Deal Size | Commission |
|---|---|---|---|---|---|---|---|
| Sarah Johnson | 45 | £285,000 | £300,000 | 95% | 72% | £6,333 | £28,500 |
| Mike Chen | 38 | £245,000 | £250,000 | 98% | 68% | £6,447 | £24,500 |
| Emily Davis | 42 | £268,000 | £275,000 | 97% | 75% | £6,381 | £26,800 |
| Alex Rodriguez | 35 | £215,000 | £225,000 | 96% | 65% | £6,143 | £21,500 |
Product Performance
Revenue and profitability by product/service
| Product/Service | Units Sold | Revenue | Profit | Margin | Commission |
|---|---|---|---|---|---|
| Pen Testing Internal | 25 | £17,875 | £7,875 | 44.1% | £787.5 |
| Security Consulting External | 18 | £15,300 | £4,500 | 29.4% | £450 |
| Vulnerability Scanning | 8 | £40,000 | £24,000 | 60.0% | £2,400 |
| Compliance Assessment | 5 | £60,000 | £30,000 | 50.0% | £3,000 |